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Where Sales & Marketing Meet! The SMARKETING SHOW features Award Winning B2B Sales Performance Coach Rick Lambert of selltowin.com and former TV NEWS Anchor Cheryl Weedmark, now Director of Marketing & Customer Experience IN2communications.com. Join Rick and Cheryl for new topics every Thursday!
Episodes
Thursday Oct 29, 2020
Episode 40 - Paid Advertising Strategies & Benefits
Thursday Oct 29, 2020
Thursday Oct 29, 2020
During the pandemic, a wide range of businesses have worked to increase their online presence as it’s become even more important in our virtual world. With so many more people staying in, there has been a massive increase in internet usage and thus, in audience size for online businesses.
This week on The Smarketing Show, Rick and Cheryl are joined by special guest, Liz Gray, Google Ads guru and professor at the Lawrence Kinlin School of Business to discuss why it’s so important to maintain this new model of marketing during and after pandemic life.
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